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Brand Identity · EX/CX

Wrenly

Wrenly is an employee-experience platform that surfaces honest team feedback. I worked on the brand identity and creative direction, shaping how the product looks and feels.

Role
Brand & Product Designer
Timeline
2024
Year
2024
Wrenly case study
01

The challenge

Feedback tools often feel clinical. Wrenly needed an identity warm and trustworthy enough that teams would actually want to engage with it.

02

The approach

I built a brand system covering logo, colour, type and creative direction, then carried it into product surfaces and marketing so the experience felt consistent end to end.

03

The outcome

A cohesive identity that positions Wrenly as a friendly, approachable layer on top of a sensitive workplace problem.